Social TV
The ubiquity of social media and the proliferation of connected devices, coupled with recent advancements in broadband TV penetration and quality, are driving fundamental shifts in user behavior and creating an environment in which the decade old promise of interactive TV can finally become a reality.
For service providers, new opportunity now exists to deliver socially enabled “lean back” experiences that transform the “second screen,” such as a tablet or smart phone, into an interactive extension of the TV viewing experience.
KIT digital sits at the convergence of social media, connected devices and broadband TV delivery. We are helping to usher in a new era of television through innovative services and social video applications that bring viewers together and increases their engagement with broadband TV programming.