Volkswagen

With KIT digital, Volkswagen implemented an external worldwide video portal that encompasses consumers across six countries and nine of its famous brands: Volkswagen, Audi, Bentley, Bugatti, Lamborghini, SEAT, Skoda, Scania, and Volkswagen Commercial Vehicles. Viewers are able to interact with their favorite automobile brand and view the latest models. The KIT Video Platform enhances Volkswagen’s consumers’ online experience, while extending its video communications to the Web, mobile devices, and connected TVs. Since launching its online video portal, Volkswagen has seen a reduction in drop-off rates on its website and has boosted conversation rates throughout the sales cycle.