Sky Germany

In light of the high levels of competition in the German broadcasting market, SKY Deutschland decided to invest in the diversification and innovation of its business.  SKY realized it was not just about providing content on different devices.  It realized the need for effective and efficient management of its content; delivery to the ever-expanding screens of today; and advanced audience engagement and interactivity. KIT digital designed, built, and implemented a video on demand library with a sophisticated user experience. With KIT digital, SKY Germany is able to deliver its premium content across multiple devices at the same time, including game consoles, connected TVs, and new tablet devices. This partnership resulted in overall significant increases in optimization, a wider scale of offerings to SKY customers, and improved customer loyalty.