Citadel Broadcasting

Citadel Broadcasting is the largest pure play radio company in the United States, comprising 165 FM and 58 AM stations and reaching more than 50 of the nation’s leading markets. Citadel engaged KIT digital to deliver 223 state-of-the-art video players across eight genres of websites. A video solution was designed for each station with up-to-the-minute video content tailored to each target market. The customized video players combine multi-channel playlists, UGC functionality, and monetization capabilities. Since implementing a KIT digital video solution, the number of unique registered users on the Citadel Interactive streaming network has grown by 55% and now tops 2.2 million.